Archive | January, 2009

Prescription for People: How A "Best Hospital" Showcases Great Employees

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Lexington Medical Center has won the prestigious title of “Best Hospital” by readers of The State newspaper for nine years in a row. In response, Lexington Medical Center has launched an innovative new series of billboards and advertisements featuring hospital employees. In fact, if you live in the Midlands of South Carolina, you’ve probably seen the billboards while driving.

The campaign is so popular, it’s featured in an article in Health Leaders, a leading national health publication, this week.

“You can own all the latest technology or build the finest facilities, but it’s the employees who determine whether you’re a good hospital or a great hospital,” said Mark Shelley, Lexington Medical Center’s director of marketing. “As a way of honoring our staff and their services, we’re showcasing them in billboards and print advertising throughout our service area.”

The campaign features seven advertisements each showcasing a particular employee. The employees are a nurse recruiter, radiology supervisor, nutrition services worker, newborn baby nurse, an engineer, operating room use and a member of volunteer services. Each employee was nominated by a supervisor for outstanding work in his or her department.

One of the advertisements features nurse recruiter Joel Watts. The copy on his print ad reads, “For nine consecutive years, readers of The State newspaper have voted us the area’s best hospital. But a hospital is only bricks and mortar; it’s the people working here who have earned us that honor, dedicated people such as Joel Watts, our RN Recruiter. Thanks Joel, and thanks to more than 5,000 of our Lexington Medical Center employees, each committed to serving the people in our community with the highest degree of excellence.”

Having excellent employees is something Lexington Medical Center takes seriously and it shows. For example, according to Press Ganey hospital surveys from 2008, 4 out of 5 patients gave Lexington Medical Center nurses the highest rating possible for friendliness and courtesy.

LMC's Cancer Support Group

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A story from local television station WIS touched my heart. It features cancer patient Bill Nichols of Lexington and his cancer support group from Lexington Medical Center. WIS reporter and anchor Kara Gormley shares a special part of their journey.

Lexington Medical Center’s cancer support group is open to all cancer patients at LMC. For more information, visit www.lexmed.com

A Day of New Beginnings

January 20th was a big day for new beginnings. The United States inaugurated a new president who has made history. And, Lexington Medical Center welcomed eight babies into the world.

WLTX, the CBS affiliate TV station in Columbia, visited one of our Inauguration Day babies and her mom. Check out the story by reporter Jennifer Tomazic below.

Click here for video